Intellectual Property

Innovation Misconceptions, and How You Can Make Serious Money from R&D

Innovation Misconceptions, and How You Can Make Serious Money from R&D

Kickstarted by Innovolo Commercial Director, Euan Pallister, the event will dive quickly with innovation ambassador Bradley Pallister into debunking some of the common misconceptions and myths surrounding the world of innovation and product development.

Innovation is all about ideas Epiphany We know history Humans love new ideas The Lone Inventor Good ideas are rare Your boss knows more than you. A great leader never fails at innovation The best ideas wins Problems are less interesting than solutions Innovation is always good

And one of the perks of spending money on Research & Development activity is that you can claim tax … Read More »

The How And Why of Trade Marking The Intellectual Property (IP) For Your Business

No Trespassing! That's my intellectual property!
Branding is all about building the trust for your products or services among your target customers.  There are already many brands in your target market.  So, creating a unique brand that stands out requires you to have branding ideas that are special. Trademarking your logo will ensure the ultimate security for your brand’s individuality.  Protect against third-party imitation by following this step-by-step guide.

 

1. What do you want to protect?

Firstly, think about what it is you want to protect.  You can trademark your logo, a combination of words, images, phrases, shapes or corporate colours under protection law.  In … Read More »